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Archive for the ‘Creativity’

How to Brainstorm Money Making Ideas

April 25, 2008 By: Randy Category: Creativity 1 Comment →


The word “brainstorming” has lost a lot of its meaning over the years. Ask someone to define brainstorming today and you might get a description like: Writing down a list of ideas of possible solutions to a problem. Solving a problem may be the goal of your brainstorming session, but confining yourself to “relevant solutions” defeat the whole purpose of a brainstorming session.

The whole point of brainstorming is to figure out a solution to a problem when orthodox solutions aren’t working or aren’t performing adequately. In order to do that, you have to give your thoughts free rein. In the initial stages of your brainstorm session there should be no censoring.

Think of the branches of a tree. Tree branches don’t go in a straight line, they branch off into several other branches, then those branches branch off again, then again, then again. Your brainstorming session should be a lot like that. Start with a central idea or problem, then branch off with using other ideas or solutions, then branch of those ideas and solutions.

Here’s an example…

Let’s say you want to develop a new stream of passive income for yourself. You start with your primary idea- passive income. From that, you move on to two sub-ideas: licensing, and affiliate marketing. From licensing you move on to: patents, copyrights, and trademarks. From affiliate marketing you move on to: residual commission programs, pay-per-lead, and pay-per-sale.

Can you see how the branches are developing? Each branch gets more and more specific until you get to the fruit (a specific, actionable money making idea).

Your thoughts don’t have to be linear. Let’s say you’re thinking about licensing trademarks when it hits you that vending might be a good stream of passive income. Just start a new branch!

This method of brainstorming doesn’t restrict your creativity and it provides you something actionable (as opposed to a list of ideas).

Try it for yourself. Start with one idea (the seed) then grow your tree until you have a bunch of branches that all lead to individual, actionable money making ideas (the fruit). Who says money doesn’t grow on trees?


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